Besser leverages global sales team to extend Rosetta Hardscapes’ wet cast solutions

Sources: Besser Co., Alpena, Mich.; CP staff

A marketing agreement will see the Besser sales organization promote the Rosetta Hardscapes product line to domestic and international prospects, augmenting the latter company’s existing sales & marketing. The variety of Rosetta units and plant equipment offerings, Besser officials note, will appeal to producers throughout the industry—across manufactured concrete and ready mixed.

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