Source: Bonsal American Inc., Charlotte, N.C.
To celebrate the 75-year legacy of one of its leading brands, Bonsal American will launch a microsite—www.Sakrete75.com—later this month offering vintage content and anniversary-themed contest entries. Currently, Sakrete has two 1966 radio jingles on YouTube as a teaser for the upcoming launch.
Furthermore, over a 15-week period, customers can enter to win weekly prizes on the site, such as model trucks and Sakrete signs. The winners of the weekly contests will be entered to win one of five diamond pendants at the end of the contest in September. There will be 75 qualifiers for the diamond pendants resulting from the five winners per week over the contest run.