Sources: Holcim AG, Zug, Switzerland; CP staff
Six years after the top cement and concrete rivals merged to form LafargeHolcim Ltd., a streamlined identity, Holcim, has been adopted to unite namesake, Lafarge and sister building materials brands behind the Group’s purpose of building “progress for people and the planet.”
“Our world is changing in many ways, with population growth, urbanization and the climate challenge,” says Holcim CEO Jan Jenisch. “We are determined to play our part to accelerate low-carbon and circular construction so that we build a net zero future and raise living standards for everyone.”
Concurrent with the new identity, he adds, Holcim is reinforcing its focus on making cities greener and infrastructure smarter by offering the world’s broadest range of low carbon building materials. Becoming a net zero company, Holcim puts sustainability at the core of its strategy and, through leadership in material recycling, drives the circular economy. Management aims to make the enterprise “smarter in a data-driven and agile way while fostering open innovation.”Along with Lafarge, Holcim is home to ACC, Aggregate Industries, Ambuja Cements, Firestone Building Products and Geocycle—all retaining their respective market identities and names across the globe.
Holcim Ltd. simplifies corporate identity; Lafarge brands remain