LafargeHolcim adopts new label for low CO2 and recycled content materials

Sources: LafargeHolcim Ltd., Zurich; CP staff

Cement and concrete from LafargeHolcim will soon bear a logo shaped like a mobile device icon indicating two principal qualities realized in processing, mix design and batching: A carbon dioxide emissions footprint 30 percent or lower compared to local industry standard and a minimum 20 percent recycled material content. The producer revealed the EcoLabel assurance on the heels of European and North American market launches of the ECOPact series, billed as “the industry’s broadest range of green concrete for high-performing, sustainable and circular construction.” 

Through a broad range of green building solutions, LafargeHolcim is turning a net-zero carbon dioxide pledge into action across more than 70 countries, says Chief Sustainability Officer Magali Anderson, adding “The EcoLabel is a key milestone on this journey, confirming [our] commitment to lead the way in sustainability and innovation.” 

The producer will expand EcoLabel environmental indicators to include properties such as water footprint. Management views the new banner as vehicle to increase green building solutions, which presently account for one-third of net sales. Across its global cement, aggregate and concrete operations, LafargeHolcim recycles 50 million tons of materials annually—aiming to double that figure by 2030. 

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