Primer, textured coatings

Company has extended its Elastocolor product line of coatings to include Primer AR, an alkaline-resistant primer, and Texture, a high-build, textured coating. These two water-based products offer high performance for a variety of cementitious substrates in above-grade, new or previously coated concrete surface conditions.

Texture

Elastocolor Primer AR is highly flexible; protects against the damaging effects of high pH levels; offers excellent filling and adhesion on prepared substrates; and, is designed for use on stucco, concrete and masonry units. Elastocolor Texture is specially designed with a unique blend of aggregates to produce an attractive, uniform textured finish, making it ideal for reducing the appearance of surface imperfections and irregular substrates. Mapei North America, Deerfield Beach, Fla., 800/426-2734; www.mapei.com