Recognizing mobile application usage trends among key demographic groups—with some users exceeding 30 hours/month on devices—Quikrete Cos. has programmed an interactive mobile app to be a building, repair, remodeling and home improvement project resource for contractors and homeowners.
“Our goal is to make important concrete, masonry and stucco information easily accessible from any location during any phase of a project,” says Vice President of Marketing Frank Owens. “In a few quick steps, contractors can quickly access product specifications or calculate product quantities from a job site, while homeowners can watch how-to project videos or locate stores from their backyard. The app provides professionals and homeowners distinctive paths to the relevant information they need for a specific job at the right time.”
Built for Apple and Android devices, the free Quikrete mobile app provides a robust menu of interactive options assisting in a variety of projects. Features include: Product and Project Searches, with downloadable and shareable technical data and shopping lists, respectively; How-To Videos with step-by-step project instructions; Quantity Calculator, associated with products and projects; Favorites for collecting and tagging product and project information; Where To Buy, for geo-targeting retailers and other Quikrete product sources; Quickshare for posting project photos and videos on social media; Scanner for accessing product information via QR codes or bar codes; and, one-touch Customer Service telephone access. — www.quikrete.com